Pavel Stuchlik, an entrepreneur who owns five Orangetheory Fitness studios in greater Atlanta, calls his newest endeavor his “life’s mission and biggest project to date.” And indeed, it is big. Atmasphere (no, that’s not a typo, “Atma” means “soul” in Hindi) has 10,000 square feet of yoga studios, massage rooms, retail space, relaxation lounges, plus a meditation hall, cold-press juice and snack bar, and spin studio. Stuchlik says the Buckhead flagship studio, located at 3097 Piedmont Road, will pave the way for four more locations within the new chain’s first year, with the second one opening soon in Honolulu, Hawaii.
The boutique studio will appeal to the luxury-loving Buckhead crowd with high-end touches like valet parking, color-transitioning LED lighting in the studios, personal heart rate monitoring equipment, “sense therapy,” surround-sound audio, and “advanced heating and cooling.”
Atmasphere will be open seven days and will offer more than 100 classes a week, including Vinyasa yoga, hot yoga, Fusion Yoga (which combines yoga with spin, TRX, and weights), meditation, sculpting, spin, and dance as well as workshops, retreats, one-on-one yoga, detox programs, and massage therapy.